Brand identity /
Rebranding for Bar Tonyina, el Bar de siempre.
A proposal that seeks to bring the brand closer to the public by reinforcing the concept of the traditional bar.
Through the new handwritten typography (BarTonyina Handscript) and the simple typographic compositions (keeping the iconic Helvetica that has always defined Tonyina), we give a closer human value to the new brand.
Photography and photo art direction by Error.Error. Phptography also by Camila Stornini.