is a graphic designer based in Valencia interested in editorial design and brand identity creation.
Currently working at Simuero.

Simuero’s 20204 Calendar

2024 handwritten calendar with a metal base. 
In-house at Simuero. Designed with Jorge Ros and Rocío Gallardo.


El Jardí del Túria fa 35 anys



After the 1957 flood, plans began to divert the Túria river and repurpose its old riverbed. Citizen protests with the slogan "El riu es nostre i el volem verd" ("The river is ours, and we want it green") led to the creation of a garden instead of a highway. The anniversary marks 35 years of this 10 km public, green, and vibrant park, celebrating its diversity and connectivity.

Ajuntament de València, 2022.
In-house at Agència Districte.




PAMPAM!20
Proyectos Artísticos y Multimedia


Publication for the exhibition PAMPAM!20 Proyectos Artísticos y Multimedia

Intern at Vice-Deanship of Culture, Facultat de Sant Carles BBAA UPV, 2021.


També depèn de tu


COVID awareness campaign for the Facultat de Belles Arts de Sant Carles UPV.  
Project carried out by the Vice-Deanship of Culture together with Sara Gurrea, in charge of the co-direction of the campaign and the copy.

Intern at Vice-Deanship of Culture, Facultat de Sant Carles BBAA UPV, 2021.


PAM! 21


PAM!21 IX Muestra de Producciones Artísticas y Multimedia is organized by the Vice-Deanship of Culture at the Faculty of Fine Arts, UPV, for master's students. The faculty transforms into an exhibition center, showcasing young artistic production from the university, prominently featuring in the Valencian art scene.

The Dossier for the jury, designed for this edition, has a practical purpose: it helps the jury locate and learn about the works, and it serves as an individual label for each piece.

Experience


2023—today
Graphic designer at Simuero.

2021—2023
Head of design and creativity at Agència Districte.

2019—2021
Intern at Vicedecanato de Cultura de la Facultat de Belles Arts Sant Carles.

2017—2021
Freelance garphic designer.
With projects created for Universal Music Spain, the music producer Bruno Valverde or the German company Graphic Valley.

2017—2018
Graphic designer at València UPV iGEM.
Graphic identity and website design for Printeria, project awarded in the synthetic biology competition iGEM (Boston, USA).
Communication and awareness campaign development.

Education


2017—2021
Bachelor's Degree in Design and Creative Technologies.
Univesitat Politècnica de València.

2016—2017
First year of Bachelor’s Degree in Fine Arts.
Univesitat Politècnica de València.

Awards


2018
iGEM, Boston (EEUU)
Grand Prize, Best Wiki, Best New Application, Best Hardware, Best Software and Best Model.

Exhibitions


2021
Coordination and graphics for PAMPAM!20, Reales Atarazanas, Valencia.

2020
Coordination for PAM!20, Online.

Selected clients


Ajuntament de València
Generalitat Valenciana
Universal Music Spain

Contact


hola@joancasado.com
DM at @joancasado